/* =============================================================
   TopicalBacklink, v2 "simple" design
   White pages, thin grey rules, one flat violet accent, DM Sans.
   Token names are kept from v1 so blog.css and wp.css inherit the
   new look without changes.
   ============================================================= */

:root{
  /* colour */
  --canvas:#ffffff;
  --paper:#f5f6f8;          /* soft section fill */
  --paper-2:#eef0f3;
  --elevated:#f5f6f8;
  --ink:#0f1f3d;            /* headings, dark band */
  --body:#1a1a2e;           /* strong body text */
  --muted:#5b6372;          /* paragraphs */
  --dim:#7a8190;            /* captions */
  --signal:#5b3fd6;         /* the one accent */
  --signal-deep:#4a31bd;
  --signal-soft:#f1eefc;
  --violet:var(--signal);
  --violet-deep:var(--signal-deep);
  --violet-soft:var(--signal-soft);
  --flux:var(--signal);
  --flux-soft:var(--signal-soft);
  --gain:var(--signal-deep);
  --mark:var(--signal-soft);
  --hot:#c62f4b;
  --grid:#e0e0e0;
  --baseline:#b8bcc4;
  --hair:#e0e0e0;
  --hair-2:#cfd2d8;

  /* type */
  --f-sans:'DM Sans',Arial,Helvetica,sans-serif;
  --f-display:var(--f-sans);
  --f-serif:var(--f-sans);
  --f-mono:var(--f-sans);
  --t-h1:clamp(2.6rem,5.6vw,4.6rem);
  --t-h2:clamp(2rem,3.8vw,3.1rem);
  --t-h2-xl:clamp(2.2rem,4.2vw,3.4rem);
  --t-h3:1.35rem;
  --t-lead:clamp(1.02rem,1.2vw,1.125rem);
  --t-nav:.95rem;
  --t-sm:.96rem;
  --t-xs:.82rem;
  --t-mono:.75rem;

  /* layout */
  --shell:1240px;
  --gutter:clamp(1rem,4vw,2.5rem);
  --sec-y:clamp(3.75rem,7vw,6.25rem);
  --nav-h:76px;

  --r-sm:6px;
  --r-md:8px;
  --r-lg:10px;
  --r-xl:12px;

  /* no heavy shadows in this design: hairlines carry the structure */
  --rest:none;
  --lift:0 1px 2px rgba(15,31,61,.06);
  --lift-lg:0 2px 6px rgba(15,31,61,.08);
  --lift-plain:none;
  --lift-hard:none;

  --ease:cubic-bezier(.22,1,.36,1);
}

/* ---------------- base ---------------- */
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:calc(var(--nav-h) + 1.25rem)}
body{
  margin:0;background:var(--canvas);color:var(--body);
  font-family:var(--f-sans);font-size:1rem;line-height:1.65;
  -webkit-font-smoothing:antialiased;overflow-x:hidden;
}
img,svg{max-width:100%}
img{height:auto}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer;padding:0}
a{color:inherit;text-decoration:none}
h1,h2,h3,h4,p{margin:0}
dl,dd,ul,ol,figure{margin:0;padding:0}
ul,ol{list-style:none}
::selection{background:#e3dcfb;color:var(--ink)}
:focus-visible{outline:2px solid var(--signal);outline-offset:3px;border-radius:3px}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important;scroll-behavior:auto!important}
}
.sr-only{position:absolute!important;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}

/* ---------------- primitives ---------------- */
.shell{width:100%;max-width:var(--shell);margin-inline:auto;padding-inline:var(--gutter)}
.narrow{max-width:820px;margin-inline:auto}
main>section{padding-block:var(--sec-y)}
.band{background:var(--paper)}
.center{text-align:center}
.mono{font-family:var(--f-sans);letter-spacing:.06em}

.ico{width:1.05em;height:1.05em;fill:none;stroke:currentColor;stroke-width:2;stroke-linecap:round;stroke-linejoin:round;flex:none}
.ico--fill{fill:currentColor;stroke:none}

.h1,.h2{margin:0;font-family:var(--f-display);font-weight:500;color:var(--ink);text-wrap:balance}
.h1{font-size:var(--t-h1);line-height:1.05;letter-spacing:-.025em}
.h2{font-size:var(--t-h2);line-height:1.12;letter-spacing:-.02em}
.h2--xl{font-size:var(--t-h2-xl)}
.h2--hero{font-size:var(--t-h1);line-height:1.05;letter-spacing:-.025em}

/* Highlighted words: plain accent colour, nothing else. Covers every
   highlight style the content may use (mark, swoosh, em, strong). */
.mark,.swoosh,.h1 em,.h2 em,.phero__h em,.cta__h em,.hero__h em{
  color:var(--signal);background:none;padding:0;font-style:normal;font-weight:inherit;
}
.swoosh__ink{display:none}

.lead{margin:1.25rem 0 0;max-width:40rem;font-size:var(--t-lead);line-height:1.7;color:var(--muted)}
.lead--center{margin-inline:auto;text-align:center}
.lead--strong{color:var(--ink);font-size:clamp(1.1rem,1.5vw,1.25rem);font-weight:500}

/* small uppercase label above a heading */
.kicker,.eyebrow{
  display:inline-flex;align-items:center;gap:.6rem;margin:0 0 1rem;
  font-size:.75rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);
}
.eyebrow i{display:none}
.kicker--left{justify-content:flex-start}

.row{display:flex;flex-wrap:wrap;align-items:center;gap:.85rem 1.5rem}
.row--cta{margin-top:2rem}

/* section heading: title left, note right */
.sec-head{
  display:grid;gap:1rem 4rem;margin-bottom:clamp(2.25rem,4vw,3rem);
  grid-template-columns:minmax(0,1fr);
}
.sec-head>*{min-width:0}
.sec-head .kicker{margin:0}
.sec-head .h2{margin:0;max-width:22ch}
.sec-head .lead{margin:0;max-width:38rem}
.sec-head.center,.faq__head{text-align:left}

/* ---------------- buttons ---------------- */
.btn{
  --h:48px;
  display:inline-flex;align-items:center;justify-content:center;gap:.55rem;
  min-height:var(--h);padding:.7rem 1.35rem;border-radius:var(--r-sm);border:1px solid transparent;
  font-size:.95rem;font-weight:600;line-height:1.2;letter-spacing:-.005em;white-space:nowrap;
  transition:background-color .2s,border-color .2s,color .2s;
}
.btn .ico{width:16px;height:16px;transition:transform .25s var(--ease)}
.btn:hover .ico{transform:translateX(3px)}
.btn--lg{--h:52px;padding-inline:1.6rem;font-size:1rem}
.btn--block{width:100%}

/* dark: default primary */
.btn--primary,.btn--ink{background:var(--ink);color:#fff}
.btn--primary:hover,.btn--ink:hover{background:#1d3159}
/* accent: the one violet button per screen */
.btn--violet{background:var(--signal);color:#fff}
.btn--violet:hover{background:var(--signal-deep)}
/* outlined */
.btn--ghost,.btn--solid,.btn--card,.btn--vghost,.btn--outline{background:#fff;color:var(--ink);border-color:var(--hair-2)}
.btn--ghost:hover,.btn--solid:hover,.btn--card:hover,.btn--vghost:hover,.btn--outline:hover{border-color:var(--ink)}

/* underlined text link */
.tlink{
  display:inline-flex;align-items:center;gap:.4rem;font-size:.95rem;font-weight:600;color:var(--ink);
  text-decoration:underline;text-decoration-color:var(--hair-2);text-decoration-thickness:1.5px;text-underline-offset:6px;
  transition:color .2s,text-decoration-color .2s;
}
.tlink:hover{color:var(--signal);text-decoration-color:var(--signal)}

/* ============================== NAV ============================== */
.nav{
  position:sticky;top:0;z-index:60;
  background:rgba(255,255,255,.95);border-bottom:1px solid var(--hair);
  -webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);
}
.nav__shell{
  position:relative;display:flex;align-items:center;justify-content:space-between;gap:1.5rem;
  max-width:var(--shell);height:var(--nav-h);margin-inline:auto;padding-inline:var(--gutter);
}
.logo{display:inline-flex;align-items:center;gap:.6rem;flex:none}
.logo__mark{width:32px;height:32px;flex:none}
.logo__word{font-size:1.25rem;font-weight:700;letter-spacing:-.03em;color:var(--ink);line-height:1}
.logo__word span{color:var(--signal)}

.nav__links{display:none;align-items:center;gap:2rem;font-size:var(--t-nav);font-weight:500;color:var(--body)}
.nav__links a{position:relative;padding-block:.35rem;transition:color .2s}
.nav__links a:hover,.nav__links a.is-here{color:var(--signal)}
.nav__actions{display:flex;align-items:center;gap:1.25rem}
.nav__signin{display:none;font-size:var(--t-nav);font-weight:500;color:var(--body)}
.nav__signin:hover{color:var(--signal)}
.nav__actions .btn{display:none;min-height:42px;padding:.55rem 1.1rem;font-size:.9rem}
.nav__burger{
  display:inline-grid;place-items:center;width:42px;height:42px;border-radius:var(--r-sm);
  border:1px solid var(--hair);color:var(--ink);
}
.nav__burger .ico{width:20px;height:20px}
.nav__progress{display:none}
@media (min-width:600px){.nav__actions .btn{display:inline-flex}}
@media (min-width:1000px){
  .nav__links{display:flex}
  .nav__signin{display:inline}
  .nav__burger{display:none}
}

/* mobile sheet */
.sheet{
  position:fixed;inset:0;z-index:80;display:flex;flex-direction:column;gap:2rem;
  padding:1.1rem var(--gutter) 2rem;background:#fff;overflow-y:auto;
}
.sheet[hidden]{display:none}
.sheet__top{display:flex;align-items:center;justify-content:space-between;height:calc(var(--nav-h) - 1.1rem)}
.sheet__links{display:grid}
.sheet__links a{
  display:flex;align-items:baseline;gap:1rem;padding:1rem 0;border-bottom:1px solid var(--hair);
  font-size:1.6rem;font-weight:500;letter-spacing:-.02em;color:var(--ink);
}
.sheet__links i{font-style:normal;font-size:.8rem;color:var(--dim)}
.sheet__cta{display:grid;gap:.75rem;margin-top:auto}

/* ============================== HOME: HERO ============================== */
.hero{padding-top:clamp(2.5rem,6vw,4.5rem)!important;padding-bottom:0!important}
.hero__eyebrow{display:flex;align-items:center;gap:.6rem;margin:0 0 2rem;font-size:.75rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--signal)}
.hero__eyebrow .ico{width:16px;height:16px}
.hero__grid{display:grid;gap:2rem 4rem;align-items:end}
.hero__grid>*{min-width:0}
.hero__h{margin:0;font-size:clamp(2.4rem,5.2vw,4.4rem);font-weight:500;line-height:1.06;letter-spacing:-.025em;color:var(--ink);text-wrap:balance}
.hero__copy{display:grid;gap:1rem;max-width:30rem}
.hero__lead{font-size:clamp(1.12rem,1.5vw,1.3rem);line-height:1.45;color:var(--ink);letter-spacing:-.01em}
.hero__copy p:not(.hero__lead){font-size:var(--t-sm);color:var(--muted)}
.hero__copy .row{margin-top:.75rem}
.hero__bar{
  display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:.75rem 2rem;
  margin-top:clamp(2.5rem,5vw,4rem);padding-block:1.15rem;border-block:1px solid var(--hair);
  font-size:.9rem;color:var(--muted);
}
.hero__bar b{color:var(--ink);font-weight:600}
@media (min-width:960px){.hero__grid{grid-template-columns:minmax(0,1.6fr) minmax(0,1fr)}.hero__copy{justify-self:end}}

.hassure{display:flex;flex-wrap:wrap;gap:.5rem 1.75rem;color:var(--body);font-size:.9rem}
.hassure li{display:inline-flex;align-items:center;gap:.5rem}
.hassure .ico{width:16px;height:16px;color:var(--signal);stroke-width:2.6}

/* ---------------- logos ---------------- */
.trust{padding-block:2.5rem!important}
.trust+section:not(.band){padding-top:clamp(2.5rem,5vw,4rem)}
.lmarq{display:block}
.lmarq__row{
  display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1.75rem 2rem;align-items:center;
  max-width:var(--shell);margin-inline:auto;padding-inline:var(--gutter);
}
.lmarq__row+.lmarq__row{margin-top:1.75rem}
.lmarq__row li{display:flex;justify-content:center;min-width:0}
.lmarq__row img{height:42px;width:auto;max-width:100%;object-fit:contain;filter:grayscale(1);opacity:.6;transition:opacity .2s,filter .2s}
.lmarq__row img:hover{filter:none;opacity:1}
@media (min-width:700px){.lmarq__row{grid-template-columns:repeat(4,minmax(0,1fr))}}
@media (min-width:1000px){.lmarq__row{grid-template-columns:repeat(7,minmax(0,1fr))}}

/* ---------------- split (platform, how we build) ---------------- */
.split{display:grid;gap:2.5rem 5rem;align-items:start}
.split>*{min-width:0}
.split__l{display:grid;gap:1.25rem;justify-items:start;align-content:start}
.split__l .h2,.split__l .lead,.split__l p{margin:0}
.split__l p{color:var(--muted)}
.split__l .kicker{margin:0}
.split .ticks{margin-top:1.5rem}
@media (min-width:1000px){.split{grid-template-columns:minmax(0,1fr) minmax(0,1.1fr)}}

.nlist{display:grid}
.nlist>li{display:grid;grid-template-columns:2.75rem minmax(0,1fr);gap:.35rem 1rem;padding-block:1.4rem;border-bottom:1px solid var(--hair)}
.nlist>li:first-child{padding-top:0}
.nlist>li:last-child{border-bottom:0}
.nlist__n{font-size:.8rem;font-weight:600;letter-spacing:.1em;color:var(--signal);padding-top:.3rem;white-space:nowrap}
.nlist h3{font-size:1.2rem;font-weight:500;letter-spacing:-.015em;line-height:1.35;color:var(--ink)}
.nlist>li>p{grid-column:2;font-size:var(--t-sm);color:var(--muted)}
.dark .nlist>li{grid-template-columns:4.75rem minmax(0,1fr)}

/* tick list */
.ticks{display:grid;gap:.75rem}
.ticks li{display:flex;align-items:flex-start;gap:.7rem;font-size:var(--t-sm);color:var(--body)}
.tick{display:grid;place-items:center;flex:none;width:20px;height:20px;margin-top:2px;border-radius:99px;background:var(--signal-soft);color:var(--signal)}
.tick .ico{width:12px;height:12px;stroke-width:3}

/* ---------------- stats ---------------- */
.figs{display:grid;grid-template-columns:minmax(0,1fr);border-top:1px solid var(--ink)}
.fig{display:grid;gap:.4rem;align-content:start;padding:1.75rem 0;border-bottom:1px solid var(--hair)}
.fig__v{font-size:clamp(2.3rem,4vw,3.25rem);font-weight:500;line-height:1;letter-spacing:-.04em;color:var(--ink);font-variant-numeric:tabular-nums}
.fig__l{margin-top:.5rem;font-size:1rem;font-weight:600;color:var(--body)}
.fig__d{font-size:.9rem;color:var(--muted);max-width:28ch}
@media (min-width:640px){
  .figs{grid-template-columns:repeat(2,minmax(0,1fr))}
  .fig:nth-child(2n){padding-left:1.75rem;border-left:1px solid var(--hair)}
}
@media (min-width:1040px){
  .figs{grid-template-columns:repeat(4,minmax(0,1fr))}
  .fig{border-bottom:0}
  .fig+.fig{padding-left:1.75rem;border-left:1px solid var(--hair)}
}

/* ---------------- services ---------------- */
.svc-intro{display:grid;gap:.9rem;max-width:40rem}
.svc-intro p{color:var(--muted)}
.svc-intro p:last-child{color:var(--ink);font-weight:500}
.sgrid{display:grid;gap:1.1rem;grid-template-columns:minmax(0,1fr)}
@media (min-width:700px){.sgrid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (min-width:1040px){.sgrid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.scard{display:flex;flex-direction:column;gap:.85rem;padding:1.75rem 1.6rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff;transition:border-color .2s}
.scard:hover{border-color:var(--baseline)}
.scard__top{display:flex;align-items:center;justify-content:space-between;gap:.75rem}
.scard__ico{display:grid;place-items:center;width:40px;height:40px;border-radius:var(--r-md);background:var(--signal-soft);color:var(--signal)}
.scard__ico .ico{width:20px;height:20px}
.scard h3{margin-top:.4rem;font-size:1.3rem;font-weight:500;letter-spacing:-.02em;line-height:1.3;color:var(--ink)}
.scard p{flex:1;font-size:var(--t-sm);color:var(--muted)}
.scard .tlink{align-self:flex-start;font-size:.9rem}
.scard--feat{background:var(--signal-soft);border-color:#ddd5f8}
.scard--feat .scard__ico{background:#fff}
.scard--ask{background:var(--paper);border-style:dashed}
.tag{padding:.18rem .6rem;border:1px solid var(--signal);border-radius:99px;font-size:.68rem;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--signal)}

/* ---------------- dark band ---------------- */
.dark{
  display:grid;gap:2.5rem 5rem;padding:clamp(2rem,6vw,4.5rem);
  border-radius:var(--r-xl);background:var(--ink);color:#c3c9d6;
}
.dark>*{min-width:0}
.dark .h2,.dark h3{color:#fff}
.dark .mark{color:#c9beff}
.dark .kicker{color:#9aa4b8}
.dark .split__l p{color:#c3c9d6}
.dark .nlist>li{border-color:rgba(255,255,255,.14)}
.dark .nlist__n{color:#c9beff}
.dark .btn--ghost{background:#fff;border-color:#fff}
@media (min-width:1000px){.dark{grid-template-columns:minmax(0,1fr) minmax(0,1.15fr)}}

/* portal strip */
.portal{
  display:grid;gap:1rem 3rem;align-items:center;margin-top:1.25rem;
  padding:clamp(1.5rem,4vw,2.25rem);border:1px solid var(--hair);border-radius:var(--r-xl);background:#fff;
}
.portal>*{min-width:0}
.portal h3{font-size:clamp(1.3rem,2.2vw,1.65rem);font-weight:500;letter-spacing:-.02em;line-height:1.25;color:var(--ink)}
.portal p{margin-top:.5rem;color:var(--muted)}
@media (min-width:860px){.portal{grid-template-columns:minmax(0,1fr) auto}}

/* ---------------- work tiles ---------------- */
.work__grid{display:grid;gap:2.25rem 1.5rem;grid-template-columns:minmax(0,1fr)}
@media (min-width:700px){.work__grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (min-width:1040px){.work__grid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.wtile{display:grid;gap:1rem;align-content:start}
.wtile .shot{aspect-ratio:16/10}
.wtile .shot img{transition:transform .5s var(--ease)}
.wtile:hover .shot img{transform:scale(1.03)}
.wtile__body{display:grid;gap:.6rem}
.wtile__meta{display:flex;justify-content:space-between;gap:1rem;font-size:.82rem;color:var(--muted)}
.wtile__dr{color:var(--signal);font-weight:600;font-variant-numeric:tabular-nums}
.wtile__h{font-size:1.2rem;font-weight:500;letter-spacing:-.015em;color:var(--ink)}
.wtile__r{display:flex;justify-content:space-between;gap:1rem;padding-top:.75rem;border-top:1px solid var(--hair);font-size:.9rem}
.wtile__r span:first-child{color:var(--ink);font-weight:600}
.wtile__r span:last-child{color:var(--muted)}
.work__foot{display:flex;justify-content:center;margin-top:3rem}
.work__note{display:grid;gap:.75rem;max-width:38rem}
.work__note p{color:var(--muted)}
.work__note p:first-child{color:var(--ink);font-weight:500;font-size:1.05rem}

/* image slots */
.shot{position:relative;display:block;margin:0;overflow:hidden;border:1px solid var(--hair);border-radius:var(--r-md);background:var(--paper)}
.shot img{display:block;width:100%;height:100%;object-fit:cover}
.shot--wide{aspect-ratio:16/9}
.shot--contain img{object-fit:cover}

/* ---------------- testimonials ---------------- */
.tgrid{display:grid;gap:1.1rem;grid-template-columns:minmax(0,1fr)}
@media (min-width:760px){.tgrid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (min-width:1040px){.tgrid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.tgrid>*{min-width:0}
.tcard{display:flex;flex-direction:column;gap:1.5rem;margin:0;padding:1.75rem 1.6rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.tcard__q{flex:1;margin:0;font-size:1.02rem;line-height:1.6;color:var(--body)}
.tcard__q::before{content:"\201C";display:block;margin-bottom:.35rem;font-size:2.4rem;line-height:.8;color:var(--signal)}
.tcard__who{display:flex;align-items:center;gap:.8rem}
.tcard__av{flex:none;width:42px;height:42px;border-radius:99px;overflow:hidden;background:var(--paper)}
.tcard__av img{display:block;width:100%;height:100%;object-fit:cover}
.tcard__n{font-size:.95rem;font-weight:600;color:var(--ink);line-height:1.3}
.tcard__r{font-size:.82rem;color:var(--muted)}

/* ---------------- FAQ ---------------- */
.faq__inner{display:grid;gap:2.5rem 5rem;align-items:start}
.faq__inner>*{min-width:0}
.faq__head{display:grid;gap:1rem;justify-items:start}
.faq__head .kicker{margin:0}
.faq__head p{color:var(--muted)}
@media (min-width:1000px){.faq__inner{grid-template-columns:minmax(0,.8fr) minmax(0,1.3fr)}.faq__head{position:sticky;top:calc(var(--nav-h) + 2rem)}}
.faq__list{border-bottom:1px solid var(--hair)}
.qa{border-top:1px solid var(--hair)}
.qa__q{
  display:flex;align-items:center;justify-content:space-between;gap:1.5rem;width:100%;
  padding:1.3rem 0;text-align:left;font-size:1.05rem;font-weight:500;line-height:1.4;color:var(--ink);
}
.qa__q:hover{color:var(--signal)}
.qa.is-open .qa__q{color:var(--signal)}
.qa__sign{position:relative;flex:none;width:16px;height:16px}
.qa__sign::before,.qa__sign::after{content:"";position:absolute;left:0;right:0;top:50%;height:1.5px;margin-top:-.75px;background:currentColor;transition:transform .25s var(--ease)}
.qa__sign::after{transform:rotate(90deg)}
.qa.is-open .qa__sign::after{transform:rotate(0)}
.qa__panel{display:grid;grid-template-rows:0fr;transition:grid-template-rows .3s var(--ease)}
.qa.is-open .qa__panel{grid-template-rows:1fr}
.qa__panel>*{overflow:hidden;min-height:0}
.qa.is-open .qa__a{padding-bottom:1.4rem}
.qa:not(.is-open) .qa__a{visibility:hidden}
.qa__a{padding:0;transition:padding .3s var(--ease);max-width:62ch;font-size:var(--t-sm);line-height:1.7;color:var(--muted)}
.band .faq__list,.band .qa{border-color:var(--hair-2)}

/* ---------------- CTA ---------------- */
.cta__panel{
  display:grid;gap:1.75rem 4rem;align-items:end;
  padding-block:clamp(2.5rem,5vw,3.5rem);border-top:1px solid var(--hair);
}
.cta__panel>*{min-width:0}
.cta__grid{display:none}
.cta__body{display:contents}
.cta__h{font-size:clamp(2rem,4vw,3.25rem);font-weight:500;line-height:1.12;letter-spacing:-.02em;color:var(--ink);text-wrap:balance}
.cta__side{display:grid;gap:1rem;justify-items:start}
.cta__sub{color:var(--muted)}
.cta__trust{font-size:.85rem;font-weight:600;color:var(--ink)}
.cta__row{display:flex;flex-wrap:wrap;align-items:center;gap:.85rem 1.5rem;margin-top:.5rem}
@media (min-width:960px){.cta__panel{grid-template-columns:minmax(0,1.35fr) minmax(0,1fr)}}
main>section.cta{padding-top:0}
.band+section.cta{padding-top:var(--sec-y)}
.band+section.cta .cta__panel{border-top:0}

/* ============================== FOOTER ============================== */
.foot{padding-block:3.5rem 1.75rem;border-top:1px solid var(--hair);background:#fff}
.foot__top{display:grid;gap:2.5rem 3rem}
.foot__brand{display:grid;gap:1.1rem;align-content:start}
.foot__blurb{max-width:24rem;font-size:.92rem;line-height:1.7;color:var(--muted)}
.foot__social{display:flex;gap:.5rem}
.foot__social a{display:grid;place-items:center;width:36px;height:36px;border:1px solid var(--hair);border-radius:var(--r-sm);color:var(--ink);transition:border-color .2s,color .2s}
.foot__social a:hover{border-color:var(--signal);color:var(--signal)}
.foot__social svg{width:16px;height:16px;fill:currentColor}
.foot__nav{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:2rem}
.foot__col h3{margin:0 0 .9rem;font-size:.75rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.foot__col ul{display:grid;gap:.6rem;font-size:.95rem}
.foot__col a:hover{color:var(--signal)}
.foot__bar{display:flex;flex-wrap:wrap;justify-content:space-between;gap:.75rem 1.5rem;margin-top:3rem;padding-top:1.25rem;border-top:1px solid var(--hair);font-size:.85rem;color:var(--muted)}
.foot__legal{display:flex;flex-wrap:wrap;gap:1.25rem}
.foot__legal a:hover{color:var(--signal)}
@media (min-width:700px){.foot__nav{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media (min-width:1000px){.foot__top{grid-template-columns:minmax(0,1.2fr) minmax(0,1.8fr)}}

/* ============================== INNER PAGES ============================== */

/* page hero: left aligned, ruled off below */
.phero{padding-bottom:0!important}
.phero__wash{display:none}
.phero__inner{padding-bottom:clamp(3rem,6vw,4.5rem)}
.crumb{display:flex;flex-wrap:wrap;align-items:center;gap:.5rem;margin:0 0 1.5rem;font-size:.82rem;color:var(--dim)}
.crumb a{color:var(--muted)}
.crumb a:hover{color:var(--signal)}
.crumb span{color:var(--baseline)}
.phero__h{max-width:20ch;font-size:clamp(2.3rem,5vw,4rem);font-weight:500;line-height:1.08;letter-spacing:-.025em;color:var(--ink);text-wrap:balance}
.phero__sub{margin-top:1.25rem;max-width:42rem;font-size:var(--t-lead);line-height:1.7;color:var(--muted)}
.phero__cta{display:flex;flex-wrap:wrap;gap:.85rem;margin-top:2rem}
.phero+section:not(.band),.roi+section:not(.band){padding-top:0}

/* detail-page hero (service + case study) uses the same left layout */
.roi{padding-bottom:0!important}
.roi__inner{padding-bottom:clamp(3rem,6vw,4.5rem)}
.roi .h2--hero{max-width:20ch;text-align:left;font-size:clamp(2.3rem,5vw,4rem)}
.roi .lead--center{margin-inline:0;text-align:left}
.showcase{display:flex;flex-wrap:wrap;gap:.85rem;margin-top:2rem}
.hfx,.hchips,.hchip{display:none!important}

.hstats{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));margin-top:2.75rem;border-top:1px solid var(--ink)}
.hstats>div{display:flex;flex-direction:column-reverse;justify-content:flex-end;gap:.4rem;padding:1.25rem 1.25rem 0 0;min-width:0}
.hstats>div+div{padding-left:1.25rem;border-left:1px solid var(--hair)}
.hstats>div:nth-child(3){padding-left:0;border-left:0}
.hstats dt{font-size:.85rem;color:var(--muted)}
.hstats dd{margin:0;font-size:clamp(1.8rem,3vw,2.4rem);font-weight:500;line-height:1;letter-spacing:-.03em;color:var(--ink);font-variant-numeric:tabular-nums}
@media (min-width:760px){
  .hstats{grid-template-columns:repeat(4,minmax(0,1fr))}
  .hstats>div:nth-child(3){padding-left:1.25rem;border-left:1px solid var(--hair)}
}

/* generic card grid */
.grid3{display:grid;gap:1.1rem;grid-template-columns:minmax(0,1fr)}
@media (min-width:700px){.grid3{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (min-width:1040px){.grid3{grid-template-columns:repeat(3,minmax(0,1fr))}}
.grid3>*{min-width:0}
.card{display:flex;flex-direction:column;padding:1.75rem 1.6rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff;transition:border-color .2s}
.card:hover{border-color:var(--baseline)}
.card__ico{display:grid;place-items:center;width:40px;height:40px;margin-bottom:1.25rem;border-radius:var(--r-md);background:var(--signal-soft);color:var(--signal)}
.card__ico .ico{width:20px;height:20px}
.card__h{font-size:1.2rem;font-weight:500;letter-spacing:-.015em;line-height:1.35;color:var(--ink)}
.card__b{margin-top:.6rem;font-size:var(--t-sm);line-height:1.7;color:var(--muted)}
.card__link{margin-top:1.25rem;display:inline-flex;align-items:center;gap:.45rem;font-size:.9rem;font-weight:600;color:var(--ink)}

/* service rows (services page, about) */
.srow{position:relative;display:grid;gap:2rem 4rem;align-items:center;padding-block:clamp(2.25rem,4vw,3.25rem)}
.srow+.srow{border-top:1px solid var(--hair-2)}
.srow:first-of-type{padding-top:0}
.srow>*{min-width:0}
@media (min-width:960px){
  .srow{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}
  .srow:nth-child(even) .srow__media{order:-1}
}
.srow__k{font-size:.75rem;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.srow__k b{color:var(--signal);font-weight:600}
.srow__h{margin-top:.75rem;font-size:clamp(1.6rem,2.8vw,2.2rem);font-weight:500;line-height:1.15;letter-spacing:-.025em;color:var(--ink)}
.srow__h a:hover{color:var(--signal)}
.srow__b{margin-top:1rem;font-size:var(--t-sm);line-height:1.75;color:var(--muted)}
.srow__list{display:grid;gap:.65rem;margin-top:1.5rem}
.srow__list li{display:flex;gap:.65rem;font-size:var(--t-sm);color:var(--body)}
.srow__media{padding:1.5rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.srow__media--img{padding:0;border:0;background:none}
.shotstats{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));margin-top:1rem;border-top:1px solid var(--hair)}
.shotstats div{padding:.9rem .75rem .25rem 0;min-width:0}
.shotstats dt{font-size:.78rem;color:var(--muted);line-height:1.35}
.shotstats dd{margin-top:.3rem;font-size:1.2rem;font-weight:600;line-height:1;color:var(--ink)}
@media (min-width:520px){.shotstats{grid-template-columns:repeat(4,minmax(0,1fr))}}
.shotnote{margin-top:.75rem;font-size:.82rem;color:var(--dim)}
.mstat{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));border-top:1px solid var(--ink)}
.mstat div{padding:1rem 0;border-bottom:1px solid var(--hair)}
.mstat div:nth-child(2n){padding-left:1rem;border-left:1px solid var(--hair)}
.mstat dt{font-size:.75rem;font-weight:600;letter-spacing:.12em;color:var(--muted)}
.mstat dd{margin-top:.35rem;font-size:1.9rem;font-weight:500;letter-spacing:-.03em;line-height:1;color:var(--ink)}
.mnote{margin-top:1rem;font-size:.82rem;color:var(--dim)}

/* pricing */
.tiers{display:grid;gap:1.1rem;grid-template-columns:minmax(0,1fr);align-items:stretch}
@media (min-width:900px){.tiers{grid-template-columns:repeat(3,minmax(0,1fr))}}
.tiers>*{min-width:0}
.tier{position:relative;display:flex;flex-direction:column;padding:2rem 1.75rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.tier--best{border-color:var(--signal);box-shadow:inset 0 3px 0 var(--signal)}
.tier__flag{align-self:flex-start;margin-bottom:.9rem;padding:.18rem .6rem;border-radius:99px;background:var(--signal-soft);font-size:.68rem;font-weight:600;letter-spacing:.1em;color:var(--signal)}
.tier__n{font-size:1.25rem;font-weight:600;letter-spacing:-.02em;color:var(--ink)}
.tier__d{margin-top:.5rem;font-size:.9rem;line-height:1.6;color:var(--muted);min-height:2.9em}
.tier__p{display:flex;align-items:baseline;gap:.4rem;margin-top:1.5rem}
.tier__p b{font-size:2.5rem;font-weight:500;line-height:1;letter-spacing:-.04em;color:var(--ink)}
.tier__p span{font-size:.85rem;color:var(--muted)}
.tier__meta{margin-top:.5rem;font-size:.75rem;font-weight:600;letter-spacing:.1em;color:var(--signal)}
.tier .btn{width:100%;margin-top:1.5rem}
.tier__list{display:grid;gap:.7rem;margin-top:1.75rem;padding-top:1.5rem;border-top:1px solid var(--hair)}
.tier__list li{display:flex;gap:.6rem;font-size:.9rem;line-height:1.55;color:var(--body)}
.tier__list .ico{width:15px;height:15px;margin-top:4px;color:var(--signal);stroke-width:2.6}

/* tables */
.tblwrap,.vswrap{overflow-x:auto;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.ctable,.vs{width:100%;border-collapse:collapse;min-width:620px}
.ctable th,.ctable td,.vs th,.vs td{padding:1rem 1.25rem;text-align:left;font-size:.92rem;border-bottom:1px solid var(--hair)}
.ctable thead th,.vs thead th{font-size:.72rem;font-weight:600;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);background:var(--paper);white-space:nowrap}
.ctable tbody th,.vs tbody th{font-weight:600;color:var(--ink)}
.ctable td{color:var(--muted)}
.ctable tbody tr:last-child>*,.vs tbody tr:last-child>*{border-bottom:0}
.ctable .num{font-variant-numeric:tabular-nums;color:var(--ink);font-weight:600}
.vs td{text-align:center;width:24%}
.vs .vs__us{background:var(--signal-soft)}
.vs thead .vs__us{background:var(--signal);color:#fff}
.yn{display:inline-grid;place-items:center;width:24px;height:24px;border-radius:99px}
.yn .ico{width:13px;height:13px;stroke-width:3}
.yn--y{background:var(--signal);color:#fff}
.yn--n{background:#fbe9ec;color:var(--hot)}
.yn--m{width:auto;padding:0 .55rem;background:var(--paper);color:var(--muted);font-size:.75rem;font-weight:600}
.press__note{margin-top:1rem;font-size:.85rem;color:var(--dim)}

/* case study cards */
.cases{display:grid;gap:1.1rem;grid-template-columns:minmax(0,1fr)}
@media (min-width:760px){.cases{grid-template-columns:repeat(2,minmax(0,1fr))}}
.cases>*{min-width:0}
.case{display:flex;flex-direction:column;overflow:hidden;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff;transition:border-color .2s}
.case:hover{border-color:var(--baseline)}
.case__top{display:flex;align-items:center;justify-content:space-between;gap:1rem;padding:1.1rem 1.5rem 0}
.case__cat{font-size:.82rem;color:var(--muted)}
.case__dr{font-size:.82rem;font-weight:600;color:var(--signal)}
.case__body{display:flex;flex-direction:column;flex:1;padding:.6rem 1.5rem 1.5rem}
.case__h{font-size:1.3rem;font-weight:500;letter-spacing:-.02em;line-height:1.3;color:var(--ink)}
.case__b{margin-top:.6rem;font-size:var(--t-sm);line-height:1.7;color:var(--muted)}
.case__nums{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:.75rem;margin-top:auto;padding-top:1.25rem;border-top:1px solid var(--hair)}
.case__go{margin-bottom:1.25rem}
.case__nums dt{font-size:.68rem;font-weight:600;letter-spacing:.08em;color:var(--muted);line-height:1.3}
.case__nums dd{margin-top:.3rem;font-size:1.25rem;font-weight:600;line-height:1;color:var(--ink)}

/* people */
.people{display:grid;gap:1.1rem;grid-template-columns:repeat(2,minmax(0,1fr))}
@media (min-width:820px){.people{grid-template-columns:repeat(4,minmax(0,1fr))}}
.person{padding:1.5rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.person__av{display:grid;place-items:center;width:56px;height:56px;margin-bottom:1rem;border-radius:99px;background:var(--signal-soft);font-size:1.05rem;font-weight:600;color:var(--signal)}
.person__n{font-size:1.02rem;font-weight:600;color:var(--ink)}
.person__r{margin-top:.25rem;font-size:.85rem;color:var(--muted)}

/* contact */
.cgrid{display:grid;gap:2.5rem}
@media (min-width:960px){.cgrid{grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);gap:4rem;align-items:start}}
.cgrid>*{min-width:0}
.cform{padding:clamp(1.5rem,3vw,2.25rem);border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.field{display:grid;gap:.45rem;margin-bottom:1.1rem}
.field label{font-size:.85rem;font-weight:600;color:var(--ink)}
.field input,.field select,.field textarea{
  width:100%;padding:.8rem .95rem;border:1px solid var(--hair-2);border-radius:var(--r-sm);
  background:#fff;color:var(--ink);font-family:var(--f-sans);font-size:.95rem;transition:border-color .2s,box-shadow .2s;
}
.field textarea{min-height:130px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:none;border-color:var(--signal);box-shadow:0 0 0 3px rgba(91,63,214,.14)}
.field [aria-invalid="true"]{border-color:var(--hot)}
.frow{display:grid;gap:0 1.1rem}
@media (min-width:600px){.frow{grid-template-columns:1fr 1fr}}
.cform .btn{width:100%;margin-top:.5rem}
.cform__msg{margin-top:1rem;font-size:.9rem;font-weight:500;color:var(--signal-deep)}
.cform__msg[hidden]{display:none}
.cform__msg.is-err{color:var(--hot)}
.cside{display:grid}
.cbox{padding:1.4rem 0;border-bottom:1px solid var(--hair)}
.cbox:first-child{padding-top:0}
.cbox:last-child{border-bottom:0}
.cbox h3{margin-bottom:.45rem;font-size:1.05rem;font-weight:600;color:var(--ink)}
.cbox p{font-size:var(--t-sm);line-height:1.7;color:var(--muted)}
.cbox a{color:var(--signal);font-weight:500}
.cbox a:hover{text-decoration:underline}
.tb-hp{position:absolute!important;left:-9999px;width:1px;height:1px;overflow:hidden}

/* split overview on service pages */
.split--solo{grid-template-columns:minmax(0,1fr)!important;max-width:820px}
.split__viz{position:relative}
.svc-shot{margin:0}

/* old dashboard mock: shown as a plain bordered card */
.dash{overflow:hidden;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.dash__chrome{display:flex;align-items:center;gap:.4rem;padding:.75rem 1rem;border-bottom:1px solid var(--hair);background:var(--paper);font-size:.78rem;color:var(--muted)}
.dash__chrome .d{width:8px;height:8px;border-radius:99px;background:var(--hair-2)}
.dash__chrome span{margin-left:.5rem;overflow:hidden;text-overflow:ellipsis;white-space:nowrap;min-width:0}
.dash__brand{margin-left:auto;padding:.15rem .5rem;border-radius:4px;background:var(--signal-soft);font-size:.68rem;letter-spacing:.08em;color:var(--signal)}
.dash__body{padding:1.25rem}
.tiles{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:.75rem}
.tile{padding:.85rem;border:1px solid var(--hair);border-radius:var(--r-sm);min-width:0}
.tile__k{font-size:.66rem;color:var(--muted)}
.tile__v{margin-top:.3rem;font-size:1.6rem;font-weight:500;line-height:1;color:var(--ink)}
.tile__d{display:flex;align-items:center;gap:.3rem;margin-top:.35rem;font-size:.72rem;color:var(--signal)}
.tile__d .ico{width:12px;height:12px}
.rows{display:grid;margin-top:1rem}
.prow{display:flex;align-items:center;justify-content:space-between;gap:.75rem;padding:.7rem 0;border-top:1px solid var(--hair);font-size:.85rem;color:var(--ink)}
.prow>*{min-width:0}
.prow span{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.prow i{font-style:normal;color:var(--dim)}
.pill{flex:none;padding:.15rem .5rem;border-radius:4px;font-size:.66rem;font-weight:600;letter-spacing:.06em;white-space:nowrap}
.pill--live{background:var(--signal);color:#fff}
.pill--mid{background:var(--signal-soft);color:var(--signal)}
.pill--soft{background:var(--paper);color:var(--muted)}

/* feature cards */
.fgrid{display:grid;gap:1.1rem;grid-template-columns:minmax(0,1fr)}
@media (min-width:700px){.fgrid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (min-width:1040px){.fgrid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.fgrid>*{min-width:0}
.fcard{position:relative;padding:1.75rem 1.6rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff;transition:border-color .2s}
.fcard:hover{border-color:var(--baseline)}
.fcard__n{position:absolute;top:1.5rem;right:1.5rem;font-size:.78rem;font-weight:600;color:var(--dim)}
.fcard__ico{display:grid;place-items:center;width:40px;height:40px;border-radius:var(--r-md);background:var(--signal-soft);color:var(--signal)}
.fcard__ico .ico{width:20px;height:20px}
.fcard__h{margin-top:1.2rem;font-size:1.15rem;font-weight:500;letter-spacing:-.015em;color:var(--ink)}
.fcard__b{margin-top:.55rem;font-size:var(--t-sm);line-height:1.7;color:var(--muted)}

/* process stepper */
.proc{display:grid;gap:1.25rem}
@media (min-width:1000px){.proc{grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:2.5rem;align-items:stretch}}
.proc>*{min-width:0}
.proc__rail{display:grid;align-content:start;border-top:1px solid var(--hair-2)}
.proc__step{position:relative;display:flex;align-items:center;gap:1rem;width:100%;padding:1.05rem .25rem;text-align:left;border-bottom:1px solid var(--hair-2)}
.proc__n{flex:none;display:grid;place-items:center;width:34px;height:34px;border-radius:99px;border:1px solid var(--hair-2);font-size:.78rem;font-weight:600;color:var(--muted);transition:background-color .2s,color .2s,border-color .2s}
.proc__step.is-on .proc__n{background:var(--signal);border-color:var(--signal);color:#fff}
.proc__t{flex:1;min-width:0}
.proc__t b{display:block;font-size:1rem;font-weight:600;color:var(--ink)}
.proc__t i{display:block;margin-top:.1rem;font-style:normal;font-size:.8rem;color:var(--muted)}
.proc__step:hover .proc__t b,.proc__step.is-on .proc__t b{color:var(--signal)}
.proc__bar{position:absolute;left:0;right:0;bottom:-1px;height:2px}
.proc__bar i{display:block;height:100%;width:0;background:var(--signal)}
.proc__step.is-on .proc__bar i{animation:procFill 6.5s linear forwards}
.proc.is-manual .proc__step.is-on .proc__bar i{animation:none;width:100%}
.proc:hover .proc__bar i,.proc.is-paused .proc__bar i{animation-play-state:paused}
@keyframes procFill{to{width:100%}}
@media (prefers-reduced-motion:reduce){.proc__step.is-on .proc__bar i{animation:none;width:100%}}
.proc__panes{padding:clamp(1.75rem,4vw,2.5rem);border-radius:var(--r-xl);background:var(--ink);color:#c3c9d6}
.proc__pane[hidden]{display:none}
.proc__big{display:none}
.proc__k{display:inline-block;font-size:.75rem;font-weight:600;letter-spacing:.12em;text-transform:uppercase;color:#c9beff}
.proc__h{margin-top:.9rem;font-size:clamp(1.4rem,2.4vw,1.85rem);font-weight:500;line-height:1.2;letter-spacing:-.02em;color:#fff}
.proc__b{margin-top:.9rem;font-size:var(--t-sm);line-height:1.75}
.proc__out{display:grid;gap:.55rem;margin-top:1.5rem;padding-top:1.25rem;border-top:1px solid rgba(255,255,255,.14)}
.proc__out li{display:flex;align-items:flex-start;gap:.6rem;font-size:.92rem;color:#fff}
.proc__out .ico{width:16px;height:16px;margin-top:3px;color:#c9beff;stroke-width:2.6}

/* estimator */
.calc{display:grid;overflow:hidden;border:1px solid var(--hair);border-radius:var(--r-xl);background:#fff}
@media (min-width:960px){.calc{grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr)}}
.calc>*{min-width:0}
.calc__form{display:grid;gap:2rem;align-content:start;padding:clamp(1.5rem,4vw,2.5rem)}
.calc__lab{display:flex;align-items:baseline;justify-content:space-between;gap:1rem;font-weight:600;color:var(--ink)}
.calc__lab output{font-size:2rem;font-weight:500;line-height:1;color:var(--signal);font-variant-numeric:tabular-nums}
.calc__ticks{display:flex;justify-content:space-between;margin-top:.5rem;font-size:.75rem;color:var(--dim)}
.range{--p:22%;-webkit-appearance:none;appearance:none;width:100%;height:6px;margin-top:1rem;border-radius:99px;background:linear-gradient(90deg,var(--signal) var(--p),var(--grid) var(--p));outline:none;cursor:pointer}
.range::-webkit-slider-thumb{-webkit-appearance:none;appearance:none;width:22px;height:22px;border-radius:99px;background:#fff;border:3px solid var(--signal)}
.range::-moz-range-thumb{width:18px;height:18px;border-radius:99px;background:#fff;border:3px solid var(--signal)}
.range:focus-visible{outline:2px solid var(--signal);outline-offset:6px}
.seg{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:.5rem;margin-top:.9rem}
@media (min-width:560px){.seg{grid-template-columns:repeat(4,minmax(0,1fr))}}
.seg__b{padding:.75rem .5rem;border:1px solid var(--hair-2);border-radius:var(--r-sm);font-size:.88rem;font-weight:600;color:var(--muted);background:#fff;transition:border-color .2s,background-color .2s,color .2s}
.seg__b small{display:block;margin-top:.15rem;font-size:.75rem;font-weight:400;color:var(--dim)}
.seg__b:hover{border-color:var(--ink);color:var(--ink)}
.seg__b[aria-checked="true"]{background:var(--signal-soft);border-color:var(--signal);color:var(--signal-deep)}
.calc__out{display:flex;flex-direction:column;padding:clamp(1.5rem,4vw,2.5rem);background:var(--ink);color:#c3c9d6}
.calc__out>.mono{font-size:.72rem;font-weight:600;letter-spacing:.12em;color:#c9beff}
.calc__total{display:block;margin-top:.75rem;font-size:clamp(2.4rem,5vw,3.25rem);font-weight:500;line-height:1;letter-spacing:-.03em;color:#fff;font-variant-numeric:tabular-nums}
.calc__total small{font-size:.9rem;font-weight:400;color:#9aa4b8}
.calc__meta{display:grid;margin-top:1.5rem;padding-top:.5rem;border-top:1px solid rgba(255,255,255,.14)}
.calc__meta div{display:flex;justify-content:space-between;gap:1rem;padding:.5rem 0;font-size:.9rem}
.calc__meta dd{color:#fff;font-weight:600;text-align:right}
.calc__cta{margin-top:auto;padding-top:2rem}
.calc__cta .btn--violet{background:#fff;color:var(--ink)}
.calc__cta .btn--violet:hover{background:var(--signal-soft)}
.calc__note{margin-top:.85rem;font-size:.78rem;line-height:1.55;color:#9aa4b8}

/* featured case */
.fcase{display:grid;overflow:hidden;border:1px solid var(--hair);border-radius:var(--r-xl);background:#fff;transition:border-color .2s}
.fcase:hover{border-color:var(--baseline)}
@media (min-width:960px){.fcase{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}}
.fcase>*{min-width:0}
.fcase__copy{display:flex;flex-direction:column;padding:clamp(1.75rem,4vw,3rem)}
.fcase__tag{font-size:.75rem;font-weight:600;letter-spacing:.12em;color:var(--signal)}
.fcase__h{margin-top:1rem;font-size:clamp(1.6rem,3vw,2.2rem);font-weight:500;line-height:1.15;letter-spacing:-.025em;color:var(--ink)}
.fcase__q{margin-top:1.1rem;font-size:1.02rem;line-height:1.65;color:var(--body)}
.fcase__who{margin-top:.5rem;font-size:.85rem;color:var(--muted)}
.fcase__nums{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1rem;margin-top:1.75rem;padding-top:1.25rem;border-top:1px solid var(--hair)}
.fcase__nums dt{font-size:.68rem;font-weight:600;letter-spacing:.08em;color:var(--muted)}
.fcase__nums dd{margin-top:.35rem;font-size:1.5rem;font-weight:500;line-height:1;color:var(--ink)}
.fcase__go{display:inline-flex;align-items:center;gap:.5rem;margin-top:1.75rem;font-weight:600;color:var(--ink)}
.fcase__go i{display:inline-flex}
.fcase__go .ico{width:16px;height:16px}
.fcase__media{display:grid;place-items:center;padding:clamp(1.5rem,4vw,2.5rem);background:var(--paper)}
.fcase__media img{width:100%;height:auto;max-height:340px;object-fit:contain}

/* related cards */
.rgrid{display:grid;gap:1.1rem;grid-template-columns:minmax(0,1fr)}
@media (min-width:640px){.rgrid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (min-width:1040px){.rgrid{grid-template-columns:repeat(4,minmax(0,1fr))}}
.rgrid>*{min-width:0}
.rcard{display:flex;flex-direction:column;gap:.5rem;padding:1.5rem;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff;transition:border-color .2s}
.rcard:hover{border-color:var(--baseline)}
.rcard__k{font-size:.72rem;font-weight:600;letter-spacing:.12em;color:var(--muted)}
.rcard__h{font-size:1.1rem;font-weight:500;letter-spacing:-.015em;color:var(--ink)}
.rcard__b{margin-bottom:.75rem;font-size:.9rem;line-height:1.6;color:var(--muted)}
.rcard__go{display:grid;place-items:center;width:34px;height:34px;margin-top:auto;border:1px solid var(--hair);border-radius:99px;color:var(--ink);transition:background-color .2s,color .2s,border-color .2s}
.rcard__go .ico{width:15px;height:15px}
.rcard:hover .rcard__go{background:var(--ink);border-color:var(--ink);color:#fff}

/* case study hero bits */
.ctags{display:flex;flex-wrap:wrap;gap:.5rem;margin-bottom:1.25rem}
.ctag{padding:.25rem .7rem;border:1px solid var(--hair-2);border-radius:99px;font-size:.82rem;font-weight:500;color:var(--body)}
.cshow{margin-top:2.75rem}
.frame{overflow:hidden;border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.frame .shot{border:0;border-radius:0}

/* KPIs */
.kpis{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));border-top:1px solid var(--ink)}
@media (min-width:900px){.kpis{grid-template-columns:repeat(4,minmax(0,1fr))}}
.kpi{display:grid;gap:.35rem;align-content:start;padding:1.5rem 1.25rem 1.25rem 0;min-width:0;border-bottom:1px solid var(--hair)}
.kpi:nth-child(2n){padding-left:1.25rem;border-left:1px solid var(--hair)}
@media (min-width:900px){.kpi{border-bottom:0}.kpi+.kpi{padding-left:1.25rem;border-left:1px solid var(--hair)}}
.kpi__v{font-size:clamp(2rem,3.6vw,2.8rem);font-weight:500;line-height:1;letter-spacing:-.035em;color:var(--ink);font-variant-numeric:tabular-nums}
.kpi__l{margin-top:.4rem;font-size:.95rem;font-weight:600;color:var(--body)}
.kpi__d{font-size:.85rem;color:var(--muted)}

/* case study body */
.csbody{display:grid;gap:2.5rem}
@media (min-width:1024px){.csbody{grid-template-columns:250px minmax(0,1fr);gap:4.5rem;align-items:start}}
.csbody>*{min-width:0}
.csaside{display:grid;gap:1.5rem}
@media (min-width:1024px){.csaside{position:sticky;top:calc(var(--nav-h) + 2rem)}}
.toc{display:none}
@media (min-width:1024px){.toc{display:block}}
.toc__k{font-size:.72rem;font-weight:600;letter-spacing:.12em;color:var(--muted)}
.toc__prog{height:2px;margin:.75rem 0 .5rem;background:var(--hair);overflow:hidden}
.toc__prog i{display:block;height:100%;width:100%;background:var(--signal);transform:scaleX(0);transform-origin:left}
.toc ol{display:grid}
.toc a{display:block;padding:.45rem 0;font-size:.92rem;color:var(--muted);transition:color .2s}
.toc a:hover{color:var(--ink)}
.toc a.is-on{color:var(--signal);font-weight:600}
.glance{padding-top:1.25rem;border-top:1px solid var(--hair)}
.glance dl{display:grid;gap:.85rem}
.glance dt{font-size:.7rem;font-weight:600;letter-spacing:.12em;color:var(--muted)}
.glance dd{margin-top:.15rem;font-size:.95rem;font-weight:600;color:var(--ink)}
.glance .btn{width:100%;margin-top:1.25rem}

.prose>section{padding-block:0;scroll-margin-top:calc(var(--nav-h) + 2rem)}
.prose>section+section{margin-top:clamp(2.75rem,5vw,4rem);padding-top:clamp(2.75rem,5vw,4rem);border-top:1px solid var(--hair)}
.prose__k{font-size:.75rem;font-weight:600;letter-spacing:.12em;color:var(--signal)}
.prose h2{margin-top:.75rem;font-size:clamp(1.7rem,3vw,2.3rem);font-weight:500;line-height:1.15;letter-spacing:-.025em;color:var(--ink);text-wrap:balance}
.prose>section>p{margin-top:1rem;font-size:1.02rem;line-height:1.8;color:var(--muted)}
.prose p strong{color:var(--ink)}
.prose .fgrid,.prose .tblwrap{margin-top:1.75rem}
@media (min-width:1024px){.prose .fgrid{grid-template-columns:repeat(3,minmax(0,1fr))}}
.callout{margin-top:1.75rem;padding:1.25rem 1.4rem;border-left:3px solid var(--signal);background:var(--signal-soft)}
.callout b{font-size:.72rem;font-weight:600;letter-spacing:.12em;color:var(--signal-deep)}
.callout p{margin-top:.4rem;font-size:.98rem;line-height:1.7;color:var(--ink)}

/* timeline */
.tline{position:relative;display:grid;gap:0;margin-top:1.75rem;padding-left:2rem}
.tline::before,.tline__fill{content:"";position:absolute;left:6px;top:.6rem;bottom:.6rem;width:2px}
.tline::before{background:var(--hair)}
.tline__fill{background:var(--signal);transform:scaleY(var(--p,0));transform-origin:top}
.tl{position:relative;padding:.9rem 0 1.25rem}
.tl::before{content:"";position:absolute;left:calc(-2rem + 1px);top:1.25rem;width:12px;height:12px;border-radius:99px;background:#fff;border:2px solid var(--hair-2);transition:background-color .3s,border-color .3s}
.tl.is-in::before{background:var(--signal);border-color:var(--signal)}
.tl__k{font-size:.75rem;font-weight:600;letter-spacing:.1em;color:var(--signal)}
.tl__h{margin-top:.3rem;font-size:1.1rem;font-weight:600;color:var(--ink)}
.tl__b{margin-top:.35rem;font-size:.92rem;line-height:1.7;color:var(--muted)}

/* results chart */
.cschart{margin-top:1.75rem;padding:clamp(1.1rem,3vw,1.6rem);border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.cschart__top{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:1rem}
.cschart__now{font-size:1.8rem;font-weight:500;line-height:1;color:var(--ink);font-variant-numeric:tabular-nums}
.cschart__now small{display:block;margin-top:.3rem;font-size:.72rem;font-weight:400;color:var(--muted)}
.mtabs{display:inline-flex;flex-wrap:wrap;gap:.25rem;padding:.25rem;border:1px solid var(--hair);border-radius:var(--r-sm);background:var(--paper)}
.mtab{padding:.4rem .8rem;border-radius:4px;font-size:.82rem;font-weight:600;color:var(--muted)}
.mtab:hover{color:var(--ink)}
.mtab[aria-selected="true"]{background:var(--ink);color:#fff}
.cschart__plot{position:relative;margin-top:1.25rem}
.cschart__plot svg{display:block;width:100%;height:auto}

/* before / after bars */
.ba{display:grid;gap:1.15rem;margin-top:1.75rem;padding:clamp(1.1rem,3vw,1.6rem);border:1px solid var(--hair);border-radius:var(--r-md);background:#fff}
.ba__row{display:grid;gap:.45rem}
.ba__lab{display:flex;justify-content:space-between;gap:1rem;font-size:.92rem;font-weight:600;color:var(--ink)}
.ba__lab em{font-style:normal;font-size:.82rem;color:var(--signal)}
.ba__track{display:grid;gap:4px}
.ba__bar{display:flex;align-items:center;justify-content:flex-end;height:22px;padding-right:.55rem;border-radius:3px;font-size:.72rem;white-space:nowrap;overflow:hidden;width:0;transition:width 1.1s var(--ease)}
.ba__bar--pre{background:var(--paper-2);color:var(--ink)}
.ba__bar--post{background:var(--signal);color:#fff;transition-delay:.2s}
.ba.is-in .ba__bar{width:var(--w)}
.ba__key{display:flex;gap:1.25rem;font-size:.8rem;color:var(--muted)}
.ba__key span{display:inline-flex;align-items:center;gap:.4rem}
.ba__key i{width:14px;height:8px;border-radius:2px;background:var(--paper-2)}
.ba__key i.post{background:var(--signal)}
@media (prefers-reduced-motion:reduce){.ba__bar{transition:none}}
.spill{display:inline-block;padding:.15rem .5rem;border-radius:4px;font-size:.68rem;font-weight:600;letter-spacing:.06em;white-space:nowrap}
.spill--live{background:var(--signal);color:#fff}
.spill--ed{background:var(--signal-soft);color:var(--signal)}

/* pull quote */
.bquote{margin:0;padding:clamp(1.75rem,4vw,2.5rem);border-left:3px solid var(--signal);background:#fff}
.bquote blockquote{margin:0;font-size:clamp(1.25rem,2.2vw,1.6rem);line-height:1.45;letter-spacing:-.01em;color:var(--ink)}
.bquote figcaption{display:flex;align-items:center;gap:.8rem;margin-top:1.4rem}
.bquote figcaption img{width:44px;height:44px;border-radius:99px;background:var(--paper)}
.bquote figcaption b{display:block;font-size:.95rem;color:var(--ink)}
.bquote figcaption span{display:block;font-size:.85rem;color:var(--muted)}

/* next case */
.nextcase{display:grid;gap:1.25rem;align-items:center;margin-bottom:2.5rem;padding:clamp(1.5rem,4vw,2.25rem);border:1px solid var(--hair);border-radius:var(--r-xl);background:#fff;transition:border-color .2s}
.nextcase:hover{border-color:var(--baseline)}
@media (min-width:760px){.nextcase{grid-template-columns:minmax(0,1fr) 220px auto}}
.nextcase>*{min-width:0}
.nextcase__k{font-size:.72rem;font-weight:600;letter-spacing:.12em;color:var(--muted)}
.nextcase__h{margin-top:.45rem;font-size:clamp(1.35rem,2.4vw,1.8rem);font-weight:500;line-height:1.2;letter-spacing:-.02em;color:var(--ink)}
.nextcase__r{margin-top:.5rem;font-size:.85rem;color:var(--signal)}
.nextcase img{width:100%;height:124px;object-fit:cover;border-radius:var(--r-sm)}
.nextcase .rcard__go{width:48px;height:48px;margin:0}
.nextcase:hover .rcard__go{background:var(--ink);border-color:var(--ink);color:#fff}

/* legacy bits that no longer appear in the design */
.panel__hatch,.platform__wash,.stats__wash,.float,.ticker,.legend,.chart,.order{display:none}

/* reveal hooks: content is always visible */
[data-rise]{opacity:1;transform:none}

/* ---------------- home helpers ---------------- */
.split--head{margin-bottom:clamp(2.25rem,4vw,3.25rem);align-items:end}
.nlist__b{grid-column:2;display:grid;gap:.6rem}
.nlist__b p{font-size:var(--t-sm);color:var(--muted)}
.blist-ul{display:flex;flex-wrap:wrap;gap:.4rem;margin-block:.15rem}
.blist-ul li{display:inline-block;padding:.2rem .65rem;border:1px solid var(--hair-2);border-radius:99px;font-size:.82rem;color:var(--body)}
.dark .nlist__b p{color:#b8c0cf}
.dark .blist-ul li{border-color:rgba(255,255,255,.22);color:#e6e9f0}
.hero__copy .blist-ul{margin-top:.25rem}
@media (max-width:599px){
  .dark .nlist>li{grid-template-columns:minmax(0,1fr)}
  .dark .nlist__b{grid-column:1}
  .lmarq__row{grid-template-columns:repeat(4,minmax(0,1fr));gap:1.25rem 1rem}
  .lmarq__row img{height:32px}
}